BGB Innovation / SILS
BGB pride themselves on their innovative approach to the technology and design of their products. Their new underwater yacht lighting takes a step away from the traditional approach and instead uses contactless technology, eliminating the need to drill holes in the hull. We were inspired by their approach to head back to the drawing board and apply their own innovation and expertise to develop a unique approach to underwater lighting. It was this that we hoped to reflect in this promotional video, showing the birth of this product from its thoughtfully developed concept through to its impressive reality. Using a combination of 2-dimensional drawings and watercolour effects we brought their product to life, from concept into the real world, illustrating key features and benefits along the way. Ending with indulgent shots we provide the audience withy a taste of the lifestyle that is experienced alongside.