Round 4
AP+50 Teaser Video - Proposed Treatment
AP+50 Teaser Video - Proposed Treatment
Round 3
AP+50 Teaser Video - Proposed Treatment
AP+50 Teaser Video - Proposed Treatment
Round 2
AP+50 Launch Video - Proposed Treatment
AP+50 Launch Video - Proposed Treatment
The following adjustments have been made:
- Logo have been replaced with ELS
- Logo have been replaced with ELS
- Text has been changed to 'Introducing the PuroliteTM AP+ Platform'
- At 0:08 "Purolite Praesto AP+50" has been changed to ‘Innovative Chromatography Resins’. More contrast has been added to the background also.
- ‘Reduce Costs’ text now comes first, followed by the updated ‘Accelerate Timelines’ text.
- The 50 and 80 watermark behind the product names on 0:23 have been removed. The bead in the split screen has been adjusted to be the same size. Praesto has been removed on both product names
- At 0:27 "Affinity Purification Resin" has been changed to ‘Advanced Purification to Improve your Manufacturing Efficiencies’
Round 1
AP+50 Launch Video - Proposed Treatment
AP+50 Launch Video - Proposed Treatment